Large-Scale Dynamics of Business Process Change: Insights From Digital Venture Scaling
Wuttke, Tobias; Haskamp, Thomas; Grisold, Thomas; Uebernickel, Falk
Abstract
The rapid evolution of digital technologies is reshaping business process management (BPM). While recent research has focused on the small-scale dynamics of these changes, for instance, by applying process mining, we know little about the large-scale dynamics of process changes over extended time periods. This study examines large-scale changes in business processes within the context of digital venturing. We present preliminary results of a single case study of TechCo, a digital venture specializing in software development. We analyze the large-scale dynamics of changes in its lead-to-cash business process from 2009 to 2023. Our investigation reveals two primary forms of business process changes: (1) reacting to growth-related events and (2) facilitating entrepreneurial growth. We point to several theoretical and practical contributions and outline the next steps in this research project.
Keywords
Business Process Change; Digital Venture Scaling