Driving Retail Innovation. The Demand for Digital Capabilities to Transform the Industry

vom Brocke J; Uhl A; Debortoli S; Müller O


Keywords
Innovation



Publication type
Research article (journal)

Peer reviewed
Yes

Publication status
Published

Year
2014

Journal
360° - The Business Transformation Journal

Volume
4

Issue
9

Start page
44

End page
53

ISSN
XXXX-XXXX

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