Increasing Organizational Performance by Transforming into a Mobile Enterprise

Stieglitz Stefan, Brockmann Tobias

Abstract
Recently, market researchers predicted a global market penetration of one billion smartphones by the year 2016. 350 million smartphone owners will be using their device for business purposes. Following those studies, this will definitely change the working environment and confront CIOs with new challenges. In order to identify how IT business values could be generated in a mobile enterprise, we analyzed survey data of 192 CIOs and managers of large German companies. Furthermore, we gathered data on the mobile communication behavior of 40 "road warriors". We identified specific management activities within the mobile IT conversion and use process which lead to a higher organizational performance. Among others, aspects such as supporting unified communication, mobile business process management, "bring your own device" (BYOD), as well as security issues play a major role. Based on a comprehensive model of mobile IT business value creation and our dataset, we derived recommendations for CIOs how to manage the transformation process into a mobile enterprise

Keywords
Mobile enterprise success factors; mobile business value; road warriors; framework; transformation process