Abwicklung von Coupon-Promotions im Lebensmitteleinzelhandel

Becker J, Winkelmann A


Keywords
Couponing, Einzelhandel, Promotions, Handel, Studie



Publication type
Report

Peer reviewed
No

Publication status
Published

Year
2007

Editor
Becker J

Number of pages
24

Title of series
Studien des European Research Center for Information Systems

Place
Münster

Language
German

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