Quantifying the Impact of Geospatial Recommendations: A Field Experiment in High Street Retail

Betzing Jan Hendrik, Bartelheimer Christian, Niemann Marco, Berendes C. Ingo, Beverungen, Daniel



Publication type
Conference Paper

Peer reviewed
Yes

Publication status
Accepted

Year
2019

Conference
27th European Conference on Information Systems

Venue
Stockholm-Uppsala, Schweden

Title of series
ECIS '19