Analytisches CRM unter Einbeziehung von Social Media-Daten

Homann, Leschek; Vossen, Gottfried; Kraume, Karsten



Publication type
Chapter in Book

Peer reviewed
Yes

Publication status
Published

Year
2018

Book title
BI & Analytics in der Cloud

Editor
Finger, R.

Pages range
105-125

Edition
1

Publisher
dpunkt Verlag

Place
Heidelberg