Customer Segmentation Based on Transactional Data Using Stream Clustering

Carnein Matthias, Trautmann Heike

Keywords

Customer Segmentation; Market Segmentation; Stream Clustering; Data Streams; Machine Learning

Cite as

Carnein, M., & Trautmann, H. (2019). Customer Segmentation Based on Transactional Data Using Stream Clustering. In Proceedings of the 23rd Pacific-Asia Conference on Knowledge Discovery and Data Mining (PAKDD '19), Macau, China, 280–292.

Details

Publication type
Research article in proceedings (conference)

Peer reviewed
Yes

Publication status
Published

Year
2019

Conference
23rd Pacific-Asia Conference on Knowledge Discovery and Data Mining (PAKDD '19)

Venue
Macau, China

Start page
280

End page
292

Language
English