How Digital Innovation Units Shift Their Purposes Over Time. Empirical Evidence From a Large Insurance Company

Werner, M; Stockhinger, J

Keywords

digital innovation unit; digital transformation; innovation; digital age

Cite as

Werner, M., & Stockhinger, J. (2025). How Digital Innovation Units Shift Their Purposes Over Time. Empirical Evidence From a Large Insurance Company.

Details

Publication type
Research article in digital collection (conference)

Peer reviewed
Yes

Publication status
Published

Year
2025

Conference
Academy of Management

Venue
Copenhagen

Book title
Academy of Management Proceedings