Beacon-based Customer Tracking across the High Street: Perspectives for Location-based Smart Services in Retail
Betzing Jan Hendrik
Publication type
Research article in proceedings (conference)
Peer reviewed
Yes
Publication status
Published
Year
2018
Conference
Proceedings of the 24th Americas Conference on Information Systems
Venue
New Orleans, LA, US
Title of series
AMCIS '18
Language
English
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