Online Search Behavior in the Air Travel Market: Reconsidering the Consideration Set and Customer Journey Concepts

Jacobs JA, Klein S, Holland CP, Benning M

Keywords

Online search; air travel; multi-channel distribution; consumer decision support; consideration set

Cite as

Jacobs, J., Klein, S., Holland, C., & Benning, M. (2017). Online Search Behavior in the Air Travel Market: Reconsidering the Consideration Set and Customer Journey Concepts. In Proceedings of the 50th Annual Hawaii International Conference on System Sciences (HICSS-50), Waikoloa, Hawaii, 3940–3949.

Details

Publication type
Research article in proceedings (conference)

Peer reviewed
Yes

Publication status
Published

Year
2017

Conference
50th Annual Hawaii International Conference on System Sciences (HICSS-50)

Venue
Waikoloa, Hawaii

Book title
Proceedings of the 50th Hawaii International Conference on System Sciences

Start page
3940

End page
3949

Language
English

ISBN
978-0-9981331-0-2

Full text