Choice of a NeuroIS Tool: An AHP-Based Approach

Shitkova M, vom Brocke J, Riedl R


Abstract
The primary focus of NeuroIS research from a methodological perspective is set on methods and research design, data collection, and data analysis. In this paper, we address a practical problem, related to the data collection phase, namely the choice of a data collection instrument, or a NeuroIS tool. Before making a tool decision, research-ers have to carefully study the features of each device, based on specified requirements, in order to select the most suitable tool. Thus, the tool choice becomes a multi-criteria decision making problem. In this paper, we propose an Analytic Hierarchy Process (AHP)-based approach for the selection of a NeuroIS tool. We introduce a framework based on a step-by-step procedure of decision hierarchy creation, followed by the con-struction of a list of potential measurement tools, and the execution of the AHP deci-sion making process.

Keywords
NeuroIS, brain, AHP, tool selection, decision making, methodology



Publication type
Abstract / Poster

Peer reviewed
Yes

Publication status
Published

Year
2015

Conference
Gmunden Retreat on NeuroIS 2015

Venue
Gmunden, Österreich

Book title
Information Systems and Neuroscience

Editor
Davis, F.D., Riedl, R., vom Brocke, J., Léger, P.-M., Randolph, A.

Start page
51

End page
58

Title of series
Lecture Notes in Information Systems and Organisation

Publisher
Springer

Language
English

ISBN
978-3-319-18702-0

DOI