Which Reward Should I Choose? Preliminary Evidence for the Middle-Option Bias in Reward-Based Crowdfunding
Keywords
Crowdfunding; Dual-process theory; Middle-option bias; Rewards
Cite as
Simons, A., Weinmann, M., Tietz, M., & vom Brocke, J. (2017). Which Reward Should I Choose? Preliminary Evidence for the Middle-Option Bias in Reward-Based Crowdfunding. In AIS, E. L. (. (Ed.), Proceedings of the 50th Hawaii International Conference on System Sciences (2017) (pp. 4344–4353). Proceedings of the Annual Hawaii International Conference on System Sciences. United States: Association for Information Systems.Details
Publication type
Research article in proceedings (conference)
Peer reviewed
Yes
Publication status
Published
Year
2017
Conference
50th Hawaii International Conference on System Sciences
Venue
Hawaii
Book title
Proceedings of the 50th Hawaii International Conference on System Sciences (2017)
Editor
AIS Electronic Library (AISeL)
Start page
4344
End page
4353
Title of series
Proceedings of the Annual Hawaii International Conference on System Sciences
Publisher
Association for Information Systems
Place
United States
ISBN
9780998133102
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