Designing Virtual In-vehicle Assistants: Design Guidelines for Creating a Convincing User Experience

Strohmann, Timo; Siemon, Dominik; Robra-Bissantz, Susanne

Abstract

More and more people use virtual assistants in their everyday life (e.g., on their mobile phones, in their homes, or in their cars). So-called vehicle assistance systems have evolved over the years and now perform various proactive tasks. However, we still lack concrete guidelines with all the specifics that one needs to consider to build virtual assistants that provide a convincing user experience (especially in vehicles). This research provides guidelines for designing virtual in- vehicle assistants. The developed guidelines offer a clear and structured overview of what designers have to consider while designing virtual in-vehicle assistants for a convincing user experience. Following design science research principles, we designed the guidelines based on the existing literature on the requirements of assistant systems and on the results from interviewing experts. In order to demonstrate the applicability of the guidelines, we developed a virtual reality prototype that considered the design guidelines. In a user experience test with 19 participants, we found that the prototype was easy to use, allowed good interaction, and increased the users’ overall comfort.

Keywords

Systems Design; Virtual Assistant; Design Science; In-Vehicle Assistance

Cite as

Strohmann, T., Siemon, D., & Robra-Bissantz, S. (2019). Designing Virtual In-vehicle Assistants: Design Guidelines for Creating a Convincing User Experience. In Jenkins, J. L., Schneider, C., Valacich, J., & S., (Eds.), Human-Computer Interaction in the Digital Economy (HICSS-52) (2nd ed., pp. 54–78). AIS Transactions on Human-Computer Interaction: Vol. 11. United States: AIS eLibrary.

Details

Publication type
Research article in proceedings (conference)

Peer reviewed
Yes

Publication status
Published

Year
2019

Conference
Proceedings of the 52nd Hawaii International Conference on System Sciences

Venue
Grand Wailea

Journal
AIS Transactions on Human-Computer Interaction

Volume
11

Issue
2

Book title
Human-Computer Interaction in the Digital Economy (HICSS-52)

Editor
Jenkins, Jeffrey L.; Schneider, Christoph; Valacich, Joseph, S.

Start page
54

End page
78

Edition
2

Volume
11

Title of series
AIS Transactions on Human-Computer Interaction

Publisher
AIS eLibrary

Place
United States

Language
English

ISSN
1944-3900

ISBN
978-0-9981331-2-6

DOI

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