Reference Modelling: A Solution for Current Sales and Operations Planning Challenges?
Kreuter, Tobias; Kalla, Christian; Hellingrath, Bernd; Scavarda, Luiz Felipe; Thomé, Antonio Marcio Tavares
Zusammenfassung
Sales and Operations Planning (S&OP) is an emerging topic, as reflected by the increasing interest of both practitioners and academics. Current studies highlight that many companies are experiencing challenges in implementing and executing S&OP processes successfully. This paper offers a first investigation on the applicability of reference modelling, a concept from the Information Systems community, as a novel approach to address current S&OP challenges. The analysis builds on a systematic literature review and interviews with three executives. The paper identifies benefits and challenges for applying reference modelling to S&OP and offers an overview of existing reference models in S&OP‑related areas.
Schlüsselwörter
S&OP, Reference Model, Information Systems
Zitieren als
Kreuter, T., Kalla, C., Hellingrath, B., Scavarda, L. F., & Thomé, A. M. T. (2019). Reference Modelling: A Solution for Current Sales and Operations Planning Challenges?. In EurOMA, (Ed.),
Proceedings of the 26th International Annual European Operations Management Association Conference (pp. 1–10). Helsinki, Finland: European Operations Management Association.
Details
Publikationstyp
Forschungsartikel in Sammelband (Konferenz)
Begutachtet
Ja
Publikationsstatus
Veröffentlicht
Jahr
2019
Konferenz
European Operations Management Association Conference
Konferenzort
Helsinki
Buchtitel
Proceedings of the 26th International Annual European Operations Management Association Conference
Herausgeber
EurOMA
Erste Seite
1
Letzte Seite
10
Verlag
European Operations Management Association
Ort
Helsinki, Finland
Sprache
Englisch
