@incollection{MuellerLankenau2007Multikanalstrategien,
  author = {Claas Müller-Lankenau},
  title = {Multikanalstrategien im stationären Einzelhandel --- Eine Untersuchung in der Konsumelektronikbranche},
  booktitle = {Multikanalstrategien im stationären Einzelhandel --- Eine Untersuchung in der Konsumelektronikbranche},
  year = {2007},
  publisher = {Josef Eul Verlag},
  note = {Publication status: Published}
}

@incollection{WehmeyerML2005MobileCouponing,
  author = {Kai Wehmeyer and Claas Müller-Lankenau},
  title = {Mobile Couponing: Measuring Consumers’ Acceptance and Preferences with a Limit Conjoint Analysis},
  booktitle = {Proceedings of the 18$^{th}$ Bled eConference: eIntegration in Action, Bled, Slovenia},
  editor = {Douglas R. et al. Vogel},
  year = {2005},
  publisher = {},
  url = {http://domino.fov.uni-mb.si/proceedings.nsf/Proceedings/B49739CCB14CA7C9C12570140049A49E/$File/20Wehmeyer.pdf},
  note = {Publication status: Published}
}

@inproceedings{AdelaarML2005TheEffects,
  author = {Thomas Adelaar and Claas Müller-Lankenau},
  title = {The Effects of Web-based Self-Services: The Perspective of the Multi-Channel-Shopper},
  booktitle = {Proceedings of the 12$^{th}$ Research Symposium on Emerging Electronic Markets (RSEEM 2005): Governance of Electronic Markets, Amsterdam},
  year = {2005},
  note = {Publication status: Published}
}

@techreport{MuellerLankenauKSK2005WebEvaluation,
  author = {Claas Müller-Lankenau and Alexander Kipp and Johannes Steenpaß and Sara Kallan},
  title = {Web-Evaluation: Erhebung und Klassifikation von Evaluationsmethoden},
  institution = {},
  series = {Arbeitsbericht Nr. 22 des Kompetenzzentrums Internetökonomie und Hybridität, Universität Münster},
  year = {2005},
  address = {Münster},
  url = {http://hybride-systeme.uni-muenster.de},
  note = {Publication status: Published}
}

@techreport{MuellerLankenauRS2005WebAssessment,
  author = {Claas Müller-Lankenau and Benjamin Rensmann and Stefan Schellhammer},
  title = {Web Assessment Toolkit: Entwicklerleitfaden},
  institution = {},
  series = {Arbeitsbericht Nr. 25 des Kompetenzzentrums Internetökonomie und Hybridität, Universität Münster},
  year = {2005},
  address = {Münster},
  url = {http://hybride-systeme.uni-muenster.de/},
  note = {Publication status: Published}
}

@techreport{MuellerLankenauT2005WebAssessment,
  author = {Claas Müller-Lankenau and Jan Terwey},
  title = {Web Assessment Toolkit: Systemdokumentation},
  institution = {},
  series = {Arbeitsbericht Nr. 23 des Kompetenzzentrums Internetökonomie und Hybridität, Universität Münster},
  year = {2005},
  address = {Münster},
  url = {http://hybride-systeme.uni-muenster.de},
  note = {Publication status: Published}
}

@techreport{MuellerLankenauT2005WebAssessment,
  author = {Claas Müller-Lankenau and Jan Terwey},
  title = {Web Assessment Toolkit: Benutzerhandbuch},
  institution = {},
  series = {Arbeitsbericht Nr. 24 des Kompetenzzentrums Internetökonomie und Hybridität, Universität Münster},
  year = {2005},
  address = {Münster},
  url = {http://hybride-systeme.uni-muenster.de/},
  note = {Publication status: Published}
}

@incollection{MuellerLankenau2003Interessengemeinschaft,
  author = {Claas Müller-Lankenau},
  title = {Interessengemeinschaft Datenverbund für die Haustechnik --- IGH (Fallstudie)},
  booktitle = {E-Business-Integration. Fallstudien zur Optimierung elektronischer Geschäftsprozesse},
  pages = {123--136},
  year = {2003},
  publisher = {Hanser Verlag},
  note = {Publication status: Published}
}

@incollection{VossML2002Elektronische,
  author = {Andreas Voß and Claas Müller-Lankenau},
  title = {Elektronische Ausschreibungen der Stadt Mainz (Fallstudie)},
  booktitle = {Procurement im E-Business. Einkaufs- und Verkaufsprozesse elektronisch optimieren},
  pages = {149--163},
  editor = {Petra Schubert and Ralf Wölfle and Walter Dettling},
  year = {2002},
  publisher = {Hanser Verlag},
  url = {http://www.wi.uni-muenster.de/wi/forschen/projekte/orbit.cfm},
  note = {Publication status: Published}
}