Making Use of Mobile Devices in E-commerce: Overcoming Organizational Barriers Through User Participation
vom Brocke J; Thurnher B; Winkler D
Zusammenfassung
Mobile devices offer great potentials for the design of business processes. However, realizing these potentials in practice is still problematic. While technologies are nowadays widely available, the problems still lie in the management of organizational change. In this paper, we analyze the contribution of user participation to the successful implementation of mobile business processes. We present the results of five case studies conducted in the IT-Service sector. The work gives empirical evidence that user participation (a) leads to reduced adoption and transition barriers and (b) improvements of business metrics.
Schlüsselwörter
E-commerce