Influence of Monetary and Non-monetary Incentives on Students’ Behavior in Blended Learning Settings in Higher Education

Stieglitz Stefan, Eschmeier Annika, Steiner Michael


Zusammenfassung
Previous research shows that blended learning has the ability to in-crease the learners’ motivation and learning success. However, motivational as-pects in blended learning have not been sufficiently researched yet. We there-fore investigated the influence of non-monetary and monetary incentives on learners’ behavior. We selected “likes” as a non-monetary incentive and ena-bled students to rate other students’ posts (similar to Facebook). In a second turn, a monetary incentive (a tablet PC or the cash equivalent, respectively) was raffled among the students of a top 10 “like”-ranking. Based on log-file data and survey results, we observe that both variations ((1) only “likes” and (2) “likes” & tablet PC prize) do not differ with respect of their influence on the overall activity of learners during the lecture. Thus, the additional monetary in-centive did not increase activity. We conclude that monetary incentives do not seem to be efficient.

Schlüsselwörter
blended learning; incentives; lecture; higher education



Publikationstyp
Forschungsartikel (Zeitschrift)

Begutachtet
Ja

Publikationsstatus
Veröffentlicht

Jahr
2013

Konferenz
Lecture Notes in Computer Science

Konferenzort
Las Vegas, NV, USA

Fachzeitschrift
Lecture Notes in Computer Science

Band
8029

Buchtitel
Lecture Notes in Computer Science

Herausgeber
Ozok Ant, Zaphiris Panayiotis

Erste Seite
104

Letzte Seite
112

Band
8029

Sprache
Englisch

ISSN
0302-9743

ISBN
978-3-642-39370-9

DOI