Online Consumer Search and Buying Behaviour: Brand Analysis in the Airline Industry

Jacobs JA, Holland CP, Prinz A

Zitieren als

Jacobs, J., Holland, C., & Prinz, A. (2018). Online Consumer Search and Buying Behaviour: Brand Analysis in the Airline Industry. In Proceedings of the International Conference on Tourism Research, Jyväskylä, Finnland. (accepted / in press (not yet published))

Details

Publikationstyp
Forschungsartikel in Sammelband (Konferenz)

Begutachtet
Ja

Publikationsstatus
accepted / in press (not yet published)

Jahr
2018

Konferenz
International Conference on Tourism Research

Konferenzort
Jyväskylä, Finnland

Sprache
Englisch