Social Media for Service Innovation? How to leverage Social Media for Sensing, Seizing, and Transformation
Zitieren als
Malsbender, A. (2013). Social Media for Service Innovation? How to leverage Social Media for Sensing, Seizing, and Transformation. In Proceedings of the XXIII. International RESER Conference, Aix-en-Provence, France. (accepted / in press (not yet published))Details
Publikationstyp
Forschungsartikel in Sammelband (Konferenz)
Begutachtet
Ja
Publikationsstatus
accepted / in press (not yet published)
Jahr
2013
Konferenz
Proceedings of the XXIII. International RESER Conference
Konferenzort
Aix-en-Provence, France
Sprache
Englisch